About Us

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To provide first class customer service while delivering quality pieces at affordable prices and standing by our work.

Quality should never be a compromise.  We create one of a kind custom designed pieces for all occasions; sourcing the most beautiful stones and using the finest craftsmanship.  We have pieces to suit all budgets.

It is important to us to create a lasting relationship with our customers based on transparency and trust.  We are here for you 7 days a week; for birthdays, graduation, engagements, weddings and anniversaries.  

Store owners Boris and Marina have been in the jewelry business for 30+ years.  They acquired Spring Lake Jewelers in 2006.  Boris custom designs and makes exquisite pieces.  Specializing in pre-owned watches & custom designed engagement rings.  If you can dream it he can make it!

Emma is from the UK and now lives in Manasquan, NJ with her fiancé and mini dachshund.  Emma is studying to expand her GIA certification so she can share her knowledge with you. 

Originally from Siberia, Oyuna now lives in Spring Lake.   She is a mom to 2 boys, a full-time licensed massage therapist and a part-time jewelry apprentice .